Three products in one. Your wash day just got simpler.
Coils and zig-zag patterns are drier, thirstier, and more prone to shrinkage than looser curl types. They usually need a leave-in, a styling product, and a hold product layered together just to get the job done. DEFINE does all three in a single step. Inspired by the rhythm of woven Mezzo fabric, this silicone-free cream uses avocado oil and squalane to detangle, define, and lock in lasting hold with intense moisture. No heaviness, no crunch, no product stack required. Just defined, elongated, deeply moisturized curls that move the way they're supposed to.
Who is it for?
- Hair Type: Medium, Thick
- Hair Texture: Curly, Coily
- Hair Concerns: Curl Definition, Frizz, Dryness
Key Ingredients:
- Avocado Oil: A potent source of omega-rich oils and antioxidants that protects hair from UV and environmental damage, moisturizes the scalp, promotes healthy hair growth, adds shine, and prevents breakage.
- Squalane: A lightweight, fast-absorbing emollient that deeply moisturizes without greasiness, improves elasticity, and adds a smooth, natural finish.
- Cupuaçu Seed Butter: A highly absorbent butter that conditions and hydrates hair, improves elasticity, and helps protect against humidity-induced frizz.
- Organic Argan Oil: A rich source of vitamins, minerals, and antioxidants that hydrates and softens hair, increases elasticity, prevents breakage, and boosts shine.
- Delivers intense hydration and strong, lasting hold for tighter curl patterns
- Silicone-free formula that nourishes without buildup or heaviness
- Elongates curls and reduces coil shrinkage
- Controls frizz and adds luminous shine
Apply on wet hair to detangle and define curls.
Water (Aqua), VP/DMAPA Acrylates Copolymer, Polyquaternium-11, Ethylhexyl Isononanoate, Cetearyl Alcohol, Polyquaternium-37, Phenoxyethanol, C15-19 Alkane, Dicaprylyl Carbonate, Fragrance (Parfum), Behentrimonium Methosulfate, Lauryl Glucoside, Propylene Glycol Dibenzoate, Glycerin, Diglycerin, Hydroxyethyl Cellulose, Ethylhexylglycerin, Tocopherol, Cocos Nucifera (Coconut) Oil, Persea Gratissima (Avocado) Oil, Xylityl Sesquicaprylate, Saccharide Isomerate, Butyrospermum Parkii (Shea) Butter, Panthenol, Theobroma Grandiflorum (Cupuacu) Seed Butter, Ethylhexyl Olivate, Citric Acid, Argania Spinosa Kernel (ORGANIC) Argan Oil, Hydrolyzed Rice Protein, Hydrolyzed Linseed Seed, Squalane, Sodium Citrate
- Bestseller
- Sulfate Free
- Paraben Free
- Phthalate Free
- Gluten Free
- Vegan
- Dye Free
- Leaping Bunny Certified - Cruelty Free
- Certified American Made Beauty™
- Created in a solar-powered lab
