The holiday rush is almost here. Between party-ready color, bridal updos, and clients who want to look their best for every gathering on the calendar, the next few months are...

SEVEN Haircare today announced the full relaunch of its brand identity under the new platform Elevating the Fabric of Hair™. The relaunch, launching on the symbolically significant date of 7/7,...

The Same Iconic 24 Carat Shine. Now with Greater Purpose. Launching February 10, 2026. At SEVEN haircare, we believe great hair has always been about more than just performance. It...

How Stylists Can Thrive in a Price Sensitive Market Client behavior is shifting. Consumers are more value driven than ever, yet the services they want are increasingly complex. They are...

We are living and working in a unique moment in time. The world feels heavy right now, filled with uncertainty, constant change, and so much noise that it can be...

Deep Hydration, Long-Lasting Definition Curly hair enthusiasts, rejoice! We are thrilled to announce the late-April launch of DEFINE high-moisture curl cream — the ultimate solution for thick, zig-zag, and coiled...