NOW AVAILABLE- ORDER YOUR DEFINE LAUNCH KIT

Inner Circle Bundle Cost: $51

Retail Value: $34 (7oz) | $12 (1oz)

Max of 4 bundles per salon. $18 savings per bundle.

DEFINE Launch Bundle

DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle
DEFINE Launch Bundle

DEFINE Launch Bundle

Deep Hydration, Long-Lasting Definition 

This unique silicone-free cream delivers hydration to dry, thirsty curls while enhancing their definition and bounce. Designed for tighter curl patterns, its rich, nourishing formula smooths frizz, adds luminous shine, and leaves curls feeling soft with high definition. The result is ultra-hydrated curls with a touchable, well-defined look—without the heaviness or crunch.

Kit Includes:

•(3) DEFINE high-moisture curl cream 7oz full size 

•(3) Complimentary DEFINE high-moisture curl cream 1oz mini: Use as free gifts with purchase, client samples, station products, or retail them as travel-size essentials—perfect for discovery and boosting retail sales. 

•(1) Marketing Material: Branded print material to effectively launch the product, printed on premium cardstock. The size is custom fitted for SEVEN’s acrylic wide sign holder.

Best for: Curls, Coils, Zig Zag

 

ONLY LOOKING TO TRY JUST ONE?

Purchase a single DEFINE high-moisture curl cream below.

DEFINE high-moisture curl cream
DEFINE high-moisture curl cream
DEFINE high-moisture curl cream
DEFINE high-moisture curl cream

DEFINE high-moisture curl cream

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  • Leaping Bunny Certified- Cruelty Free
  • Free of: Parabens, Sulfates, & Phthalates
  • Performance You Can Trust

Deep Hydration, Long-Lasting Definition 

This unique cream delivers hydration to dry, thirsty curls while enhancing their definition and bounce. Designed for tighter curl patterns, its rich, nourishing formula smooths frizz, adds luminous shine, and leaves curls feeling soft with high definition. The result is ultra-hydrated curls with a touchable, well-defined look—without the heaviness or crunch.

Best for: Curls, Coils, Zig Zag

Provides long-lasting moisture and hydration

Defines and enhances curls with a strong hold

Controls frizz and adds shine

Aids in elongating curls and prevents coil shrinkage

Reduces the need for multiple curl products

Apply to wet hair to smooth and define curls. Perfect for curly to coily hair in need of deep hydration and long-lasting hold.

Coconut Oil- An anti-inflammatory oil rich in omega-3 fatty acids and Vitamin E that deeply moisturizes and nourishes hair, reduces breakage, and promotes healthy hair growth while adding shine.

Avocado Oil- A potent source of omega-rich oils and antioxidants that protects hair from UV and environmental damage, moisturizes hair and scalp, promotes healthier hair growth, adds shine, and prevents breakage.

Shea Butter- A rich natural emollient that seals in moisture to hair and soothes dry scalp

Cupuacu Butter- A hydrating tropical butter, rich in fatty acids, that keeps hair soft and supple while increasing elasticity and promoting moisture retention

Hydrolyzed Rice Protein A natural and sustainable protein clinically proven to add significant volume while providing nourishing softness and strength.

Hydrolyzed Linseed Seed- An oil rich in omega-3 fatty acids, enhances hair elasticity, tames frizz, and adds a healthy shine. 

Squalane- Squalane deeply penetrates the hair shaft, delivering moisture to the cuticles and cortex while strengthening strands and shielding them from environmental damage

Argan Oil- A rich source of vitamins, minerals, and antioxidants that hydrates and softens hair, increases elasticity, prevents breakage, and increases shine.

Water (Aqua), VP/DMAPA Acrylates Copolymer, Polyquaternium-11, Ethylhexyl Isononanoate, Cetearyl Alcohol, Polyquaternium-37, ^ Phenoxyethanol, C15-19 Alkane, Dicaprylyl Carbonate, Fragrance (Parfum), Behentrimonium Methosulfate, Lauryl Glucoside, Propylene Glycol Dibenzoate, Glycerin, Diglycerin, Hydroxyethyl Cellulose, Ethylhexylglycerin, Tocopherol, Cocos Nucifera (Coconut) Oil, Persea Gratissima (Avocado) Oil, Xylityl Sesquicaprylate, Saccharide Isomerate, Butyrospermum Parkii (Shea) Butter, Panthenol, Theobroma Grandiflorum (Cupuacu) Seed Butter, Ethylhexyl Olivate, Citric Acid, Argania Spinosa Kernel Argan Oil*, Hydrolyzed Rice Protein, Hydrolyzed Linseed Seed, Squalane, Sodium Citrate

LEARN MORE: PRODUCT KNOWLEDGE

Need the speed round? Get product knowledge in under 60 seconds below with our VP of Marketing & Education, Monica Nguyen.

Got a little more time? On your break or winding down at home, join @tiffaniandcompany_ for a full step-by-step on using DEFINE — our rich, silicone-free curl cream.

Perfect for low porosity hair that repels water, DEFINE rewrites the product story for clients who’ve struggled with hydration and definition. Learn who it’s for, how to use it, and why it’s a must-have for soft, defined curls.

DEFINE high-moisture curl cream

Take an in-depth product knowledge class with @tiffaniandcompany_
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